Inside the buyer's mind
Understand how consumers choose, buy and use fresh produce — and what drives their decisions.
Insights on:
- Shopping habits
- Checkout drivers
- Product preferences
Hort Stats Handbook
Understand how Australian horticulture is performing across production, value and trade.
Insights on:
- Production and supply trends
- Trade performance
- Category trends (75+)
Why join us?
Get the insights you need to plan, grow, and succeed.
Know your consumers
Get a deeper understanding of how Australians think, purchase and use fresh produce so you can respond to real consumer needs.
Stay across the industry
Access trusted industry performance data and trends to support planning, forecasting and decision-making.
Turn insight into action
From quick snapshots to deeper analysis, Hort IQ makes it easy to find, apply and act on insights that support growth.
Real experiences, real results
See how industry stakeholders are using insights from Hort IQ to inform decisions and support their businesses.
Hort Innovation acknowledges the Traditional Custodians of the lands on which we work and their enduring connection to Country. Inspired by their care for land and culture, we commit to fostering an industry that respects and values First Nations knowledge, traditions and contributions.
This project is funded by Hort Innovation using multi-industry strategic levies and contributions from the Australian Government.